Copywriting Websites
We create websites and we do copywriting
One of the other main things you need to do
as a copywriter is you find and amplify their
pains and desires. That is how you you get
them to take steps forward to taking that
call to action. Humans go through life and
we have things we want and desire and
things we dont like about our current
situations. Its our job to amplify those pains
and desires and bring those to the forefront
and reignite that passion
Copywriting Websites
We create websites and we do copywriting
One of the other main things you need to do
as a copywriter is you find and amplify their
pains and desires. That is how you you get
them to take steps forward to taking that
call to action. Humans go through life and
we have things we want and desire and
things we dont like about our current
situations. Its our job to amplify those pains
and desires and bring those to the forefront
and reignite that passion
Copywriting Websites
We create websites and we do copywriting
One of the other main things you need to do
as a copywriter is you find and amplify their
pains and desires. That is how you you get
them to take steps forward to taking that
call to action. Humans go through life and
we have things we want and desire and
things we dont like about our current
situations. Its our job to amplify those pains
and desires and bring those to the forefront
and reignite that passion
Copywriting Website
We create websites and we do copywriting
One of the other main things you need to do
as a copywriter is you find and amplify their
pains and desires. That is how you you get
them to take steps forward to taking that
call to action. Humans go through life and
we have things we want and desire and
things we dont like about our current
situations. Its our job to amplify those pains
and desires and bring those to the forefront
and reignite that passion.
Copywriting Websites
We create websites and we do copywriting
One of the other main things you need to do
as a copywriter is you find and amplify their
pains and desires. That is how you you get
them to take steps forward to taking that
call to action. Humans go through life and
we have things we want and desire and
things we dont like about our current
situations. Its our job to amplify those pains
and desires and bring those to the forefront
and reignite that passion

Roadblocks

For most people there is usually a reason they live in their current state of pain and they don't live in that dream state where everything's wonderful and usually there's something that has stopped them from achieving that success. They are making some mistake. There is some limitation they are running into. There is something they have tried to live that dream state, that wonderful life and they haven't been able to for some reason that why it is called the roadblock. It's the thing that's keeping them from achieving their dream state. You need to show them the action they need to take in order to achieve their success.

Reveal their Roadblock

There are times when your reader already knows what his/her mistakes are and that's going to depend on your market and the roadblock that you help them with, really depends on that. But most of the time people aren't 100% sure why they don't have their dream life. They don't know what the problem is from keeping them from achieving that success. If you can be the guy that shows up and sort of like moves the bushes out the way it shows them their actual roadblock and say hey guys the reason you haven't got what you want is because you are making this mistake or because you don't understand this principle or there is this limitation that is keeping you from being successful.

'If' & 'then' statements

Once you understand the 'if then' relationship, you can then explain the solution that's going to free them from the roadblock and give them their desires and overcome their fears.

Cause and Effect

Now you have to understand that the entire world operates on cause and effect. For everything that you want there is a cause to create that effect. An 'if then' kind of statement, If you do this then you will get that.

Show the Solution

Once you have revealed the roadblock, once you have shown them the thing that's keeping them from getting what they want, their limitation there thing that's stopping them. You need to show them the solution. You need to show them the key to the vault the ways to open up and overcome that roadblock in order to get the results they want. Now you have to understand that the entire world operates on cause and effect. For everything that you want there is a cause to create that effect. An 'if then' kind of statement, If you do this then you will get that. So whenever someone's making a mistake whenever there's a roadblock stopping them there is always an 'if then' statement that will help you defeat that roadblock. .

Its always important to do thorough research before you begin any copywriting

Mechanism/Solution

Something to keep in mind with the solution is it's also called a mechanism. It's the thing that they use to get what they want. Whenever you recommend or show a solution to someone, it can't be the same solution they have already tried. If they have already tried this and it didn't work , they followed the solution and it didn't work and you continue to recommend that same solution over and over again, they won't believe it.

In those cases you have to give them a new solution, a new approach, a new angle a new twist on that "if then" statement for them to even believe that it can possibly work for them. So again if you can be the guy who shows the roadblock and shows the solution, you show them what their mistake is and what they need to do to solve it, they are going to like you for that, they are going to trust you from that and they are going to want to purchase from you because of that and its going to allow you to position the product as the best way to take advantage of that solution.

Identify the Roadblocks

Whenever you sit down to analyze your avatar, your dream state, what they are trying to get to, you need to identify their roadblocks and you need to identify the 'if then'. Sometimes there's multiple things, they have to go together but you have to identify the causes they need to enact to in order to get the effect they want.